Our Brand

Who we are?

Who we are: Fry Fry’s headquarters is in Freetown with one frequency (97.1FM) and a national coverage reaching over 3.5 million people currently broadcasting in 5 major cities including Bo, Kenema Makeni, and Kono; and with a further five new licenses in Moyamba, Tonkolili, Pujehun, Koinadugu, and Kailahun that will broadcast on the same frequency. The best part is that you can travel through these provincial areas without changing the dial or frequency. Fry Fry Media provides a valued radio service to every listener with a blend of local and international content.

Why the name Fry fry media?

Our brand name means ‘we’re in it together’. Our brand and messaging embrace diversity in people.

Our Slogan ‘Yu Tɔk, Wi Lisin’

With a target to be Your Most Valued Listening Partner; hashtag #The Listening Radio

Broadcast Style

We strive to remain relevant & intimate and keep in touch with what matters most to our listeners; and so our broadcast structure is centred around giving our listeners the opportunity to be heard and to share their stories and experiences through everyday reality conversations; allowing each listener to feel personally connected and engaged in all our content via multiple channels including analog, mobile radio, website, social media and group chats. The station’s content includes dedicated lifestyle features and specialist slots including music, news, sports, traffic reports, competitions and on air features.

The Home of Great Music

Playing only the best for 24 hours

Meet The team

Brigitte Dalton-Sesay

Station Manager

Saidu Kanu

Studio and Quality Assurance Supervisor

Mabinty Y.M Bangura

Finance and Operations Supervisor

Kandeh Kanu

TX Controller

Ibrahim Kargbo

Radio Personality

Lawrence D.C Hedd

Radio Personality



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